Friday, May 27, 2011

Dynalon's first step into social marketing

This was the week, big happenings here at Dynalab. In all the excitement I got the bright idea to open a Twitter account for Dynalon Labware.

We finally narrowed our ERP software choice to one outstanding company with a clear concise software package. This company is yet to be announced publicly but we are quite excited at the new streamlined functionality Dynalab and Dynalon will be experiencing in a matter of mere months.

Now back to the important company announcement, our Twitter account. First I will admit that I was somewhat persuaded by the amount of our Dynalon dealers already representing themselves on Twitter. I realize this is also true of Facebook but baby steps people. Twitter seemed like the best choice to get our toes wet. Setting up a Facebook account takes more initial work and overall supervision. I'm expecting to have a few extra tasks this summer with the ERP implementation so no need to get in over my head on purpose.

Two days into our Dynalon Twitter account and we are following close to 50 companies with a handful of followers. I don't see these numbers exploding as an extensive search was done to compile those 50 companies from our dealers and service providers. It will be interesting though to see where we go from here.

Wishing everyone a relaxing Memorial Day weekend and thank you to all those men and women who lost their lives in military service to our fine country.

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